Recent Posts

18, June

Top 5 Shake- and Slate- Look Shingles in Michigan

A Look at the Most Popular Specialty Shingles in the Great Lakes State

Specialty Shingles give roofers and builders the opportunity to craft a roof...

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25, April

Flip the Script: Best-Better-Good Selling

Lead with your High End Offering to Increase Profitability

Many of you are probably already familiar with the concept of Good-Better-Best Selling for...

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13, December

Selling SBS Shingles Made Easy: SBS = SPF.

SBS-modified shingles represent the state of the art in asphalt roofing technology.

SBS Shingles cost more than standard economy laminates (a bigger...

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25, October

Why Now Is The Time For Roofers To Offer SBS Shingles

Take a Deep Dive into SBS Shingles with CertainTeed’s Dan Zernec

This month we sat down with veteran Southeast Michigan-area CertainTeed Roofing...

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11, October

Selling Gutter Protection

Fall is coming... Well actually, it's here. Along with cider mills, football and other fun fall activities comes the dreaded aspect of fall... The...

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